BMW is a German car manufacturing firm that is located in Munich, Germany. For starters, BMW provides a wide range of luxury vehicles, ranging from the standard saloon models to the high-performance sports cars, all of which come with distinct trim levels and different feature packages. BMW is the only car manufacturing company that is considered one of Europe’s most prestigious and is also highly regarded as an icon of luxury automobiles.
Technology and Material
BMW makes use of many technology and materials to produce its cars. The company uses a unique production process, namely BMW Twin Power Turbo System (BSTT). The concept behind this system is quite simple: the twin pistons located at the back of the engine are used to generate the maximum power that can be attained. This process requires very minimal maintenance and can produce an output that is equivalent to about 400 hp per vehicle. Compared to traditional engines, this kind of motor has much lower emissions and costs a lot less to purchase.
Engineering Approach
Another essential aspect of BMW is their engineering approach. As compared to other carmakers, BMW focuses on the construction and engineering of their vehicles. The company considers several factors before making any changes to their production methods, such as the car’s overall performance. Furthermore, BMW has an exclusive performance division, which has several world-class race teams. The goal of this division is to develop the highest performing and safest cars in the market.
Unique Design and Style
BMW is also renowned for its unique design and styling. Every BMW model is entirely different in terms of color and design, and this is not surprising because the cars are made to be unique and stand out among the rest of the vehicles in the same category. Each BMW model features its unique design, and these are enhanced by certain parts, such as the exterior paint job, the wheels, the suspension, and the interior design. All of which have their purpose in terms of appearance, functionality, and performance and so forth. This is why some people refer to the BMW brand as BMW elegance and the BMW philosophy.
Bottom Line
BMW models are known for their durability and quality. Most of the BMW cars are equipped with a safety system, and most are also fitted with anti-lock brake systems (ABS), which helps to ensure that your vehicle is well protected from road damages and road rash. These cars also feature automatic seat belts, traction control, a stability system, and traction control. {which is also useful during off-road driving and terrain changes. This is one reason that has made BMW one of the most sought after by celebrities and private individuals alike.